Shh...
“The World needs a tape like this”. Ha! Did you even need the extra copy on the bottom to highlight that it was a famous ‘Bushism’ that has Republicans shaking their heads in shame?
Ok, more about the actual ad. Tesa tape is visible enough on the inside of the reel. This ad is BOLD & BRAVE and memorable. But that’s just my opinion.
Let me know what you think in the comment section below.
For me it needed the copy, because all of his bloopers are interesting and embrassing and incredible (and you may not have seen this one)..I love love love the understatedness of the branding on the ad…It goes against the grain of most marketing managers who want the logo bigger and bolder….great ad…less is more; but more importantly it is a lesson on engagement, dr