In case you missed it, an amazingly good example of a social media campaign. Take note those of you searching for ideas to jump start a social media campaign.
Essentially, VW is trying out new ideas on changing behaviour. Their theory is – if you make something fun people will be more willing to do it. They’ve gotten people to use the stairs instead of the escalator and to throw more garbage into a garbage bin using a simple sound effect.
This video takes a look at some failures, losers and dimwits, we all know who they are.
Among the list: Lucille Ball, The Beatles, Michael Jordan, Thomas Edison, Walt Disney & Abraham Lincoln.
Life = Risk.
Talented practician of “psychology, misdirection, ambiguity, deception and suggestion,” Derren Brown, uses the power of subliminal messaging on two unsuspecting ad agency designers. (more…)
Derren Brown, a talented practician of “psychology, misdirection, ambiguity, deception and suggestion” replaces the birthday wishlist in the head of actor, producer and stand-up comedian Simon Pegg (Shaun of the Dead, Hot Fuzz, Scottie in Star Trek). (more…)
