Client: Mario’s Pizza
Project: Mario’s Spin a Slice
Date: August 2011
Mario’s Spin a Slice was launched to engage and reward Mario’s Facebook Fans. The aim of the game was to accrue as many pizza slices as possible using a slot machine gaming mechanism.By the 7th week of its 8-week run, the game had been played 338,185 times, awarding 2,169,700 slices and growing the Facebook Fan base by 3,124 fans.