Dennis Ramdeen

10 Things 2020 All Inclusive Carnival Fete Might Have
Fri 20th Aug, 2010|Blog, Marketing Strategy
Airport type security (x ray capability) Mobile phone or smart card will access entry, food, drink Valet parking or pick up from home $2,000 ticket...
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Liliana Ragbir
PRESS RELEASE: Liliana Ragbir promoted to General Manager
Wed 18th Aug, 2010|News
Liliana Ragbir has been appointed to the position of General Manager at Pepper Advertising and Experiential Marketing.  Ragbir, who joined pepper 3 ½ years ago, ...
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10 Reasons Why your Company Needs a VP of Conversations
Tue 17th Aug, 2010|Blog, Digital Marketing
Spin is not in.  PRO's need to be re-trained. People are talking.  Plenty.  So listen then join in. Traditional advertising (by itself) is not working....
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Marketing lesson from the Fugitive
Tue 17th Aug, 2010|Blog, Marketing Strategy
In the opening scene of The Fugitive, Dr Kimble gets some advice or more like a threat from a fellow escapee. The advice is: "whatever...
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10 Things I learnt in Pepper Advertising’s First 5 Years
Sun 15th Aug, 2010|Blog, Marketing Strategy
Cash is precious.  (so think long and hard before your commit it) Make sure you always know the financial state of the business Traditional advertising has...
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5th-anniversary
5 Years of Strategy… Own One Thing
Sun 15th Aug, 2010|News
Inception From day zero I saw pepper’s point of difference as delivering “better strategy”.  So much so that I first hoped to name my new...
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Pepsi set to take on Coca Cola in Trinidad… finally
Mon 2nd Aug, 2010|Ad Industry, Blog
Pepsi is finally going to show up on the Trinidad stage.  Why?  Because the Blue Waters folks just bought into Pepsi.  And if they can...
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10 things
10 Things You Need to be a Great FMCG Marketing Manager
Mon 2nd Aug, 2010|Ad Industry, Blog
Know who Phillip Kotler is (and understands the 4 P's well) Willing to hit the road (fmcg marketing is not a desk job) Understand and...
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wanted-service
Wanted: Service
Sun 1st Aug, 2010|Blog, Marketing Strategy
I worked at KFC for 8 years and we were taught that customer experience was even more important than the food.  Of course the chicken with...
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10 Things We Can Do for Russell Latapy Today
Fri 30th Jul, 2010
Ask him what he needs to take us to Brazil Give him what he asks for Stay with him on the whole journey not just...
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stop-talking
Advice to brand managers
Fri 30th Jul, 2010|Blog, Marketing Strategy
Stop talking and listen to your customers.    
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wanted-service
What’s holding back our customer service?
Wed 28th Jul, 2010|Blog, Marketing Strategy
What's holding us back from giving really great customer service?  We focus too much on policies, procedures and brand manuals.  And that's a lot to focus on,  When...
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