Blog

Could we make a difference?
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I cannot forget when I was studying A’ Level English Literature, my dynamic teacher often spoke off topic, primarily on the negative changes in our...
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2016 review – What’s hot and up and coming in SM
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With 2016 ending, we thought it might be a good idea to review what’s hot as well as what we can look forward to in...
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Is Trinidad and Tobago Carnival recession proof?
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“Only when the tide goes out do you discover who's been swimming naked.”  - Warren Buffet Is Trinidad and Tobago Carnival recession proof?  The short...
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Keitha picked for Golden Pepper
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Pepper Advertising recently held its Staff Christmas Lunch and Golden Pepper Award presentation at the Fanatic Kitchen Studio, Port of Spain. Each year, in celebrating...
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Carmino moving up at Pepper Advertising
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Pepper Advertising continues to develop and recognise its people by rewarding outstanding performance and results. The company recently announced the promotion of Devan Carmino to...
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Saying something about our crime problem
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Today, I write not about advertising, but an issue of national importance, that of our out of control crime situation. I am very tired of...
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Super Shoppers
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Christmas is around the corner and Trinis are in the Christmas shopping mood! What to buy? Where to go? Is it the right gift? These...
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Why? Why? Why?
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O.K. corporate T&T. I have had enough!!! STOP IT NOW! In your radio or television ads, when you want the audience to know about your...
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Neuromarketing for business
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Have you ever heard about neuromarketing? If the answer is “no”, then you might want to take a few minutes to look into what might...
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YouTube Advertising
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Endless opportunities of YouTube advertising for creative flair of Caribbean entrepreneurship The landscape of video advertising has never been as interesting and dynamic as over...
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Great ad copy from the untrained
Recently a friend posted on her Facebook wall a simple testament to her favourite watering hole. It was a picture of very frosty Stag bottle...
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T&T Carnival 2017 All Inclusive – The Un-Fete
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We've all heard of the Un-Cola. So allow me to introduce you to the Un-Fete.  Here's the challenge: A whole bunch of people have come...
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