Blog

10 Things I’ve learnt in 2010 about Digital Media
Wed 29th Sep, 2010|Blog, Digital Marketing
Facebook is your friend and it's not limited to teens Digital is about engagement not the number of friends you have.  Depth trumps width There...
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GPS for your Brand
Sun 26th Sep, 2010|Blog, Marketing Strategy
This past week my driving in Miami has been made easier by GPS.  The little voice that tells you when to turn left, when to turn...
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Ice Cream Innovations and Indulgence
Sat 25th Sep, 2010|Blog, Marketing Strategy
Ice Cream is my favourite thing to eat in the world. Growing up I was satisfied with just a plain double scoop ice cream cone,...
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Meet my digital mentor
Sun 12th Sep, 2010|Blog, Marketing Strategy
I've been very lucky throughout my career.  I've worked with and close to the best in marketing and business.  Richard Waddell (RIP) introduced me to...
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The 10 Core Values Of A Winning Personal Brand
Sat 11th Sep, 2010|Blog, Marketing Strategy
I subscribe to Mitch Joel, the Rockstar of Digital Marketing, blog and wanted to share one of his blogs with you. Enjoy! What attributes do...
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Sex Sells. Or will it?
Fri 10th Sep, 2010|Blog, Marketing Strategy
  A New Royal Oak look has been the first we have heard from Angostura for a while.  They have also changed the look of...
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T&T Budget Presentation 2010-2011 – Choices
Thu 9th Sep, 2010|Blog
On September 8, 2010 the new Government presented its first budget. According to the Finance Minister Winston Dookeran: "Our Budget comes at a time when we...
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10 Tips for getting more from your Advertising Account Executive
Wed 8th Sep, 2010|Ad Industry, Blog
Treat your Account Executive (AE) as part of your marketing team who works from another office. (so share everything including if the campaign worked or...
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Under 17 brotherly love
It’s getting harder to spot a Trini.
Mon 6th Sep, 2010
Today I met a Prince. Prince and about 30 of his friends came to support their team today in their Under 17 World Cup football...
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Under 17 World Cup in T&T a Well Kept Secret
Fri 3rd Sep, 2010
Under 17 World Cup in T&T - 10 things that would have made it less of a secret Facebook is their friend (they have 239 friends on...
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Fixed it before it gets nasty
Wed 1st Sep, 2010|Blog, Traditional Advertising
This is one heck of an ad for Geek Squad.  According to juggle.com, the Geek Squad is a subsidiary of the Best Buy Company and...
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Barry through the looking glass
Thu 26th Aug, 2010|Blog, Traditional Advertising
It is healthy to view things from a different angle. Sometimes new perspectives are discovered or what is already known is strengthen. In advertising, we...
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