Blog

Kylie’s worth a Billion Because She’s A Media Business Not a Makeup Line
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We periodically feature blog posts from our partner, Conner from Junction, Vancouver.  In this blog post, Conner discusses what marketers can learn from Kylie Jenner....
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McDonald’s, Zuckerberg and Me
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Sometimes I think Zuckerberg should rename his social media platform, Complain Book. He was wise to not include a dislike button as that would have...
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Taxi Driver Showing Passenger His Phone
DON’T CRY FOR UBER T&T
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Here's a blog post on Uber's exit from T&T from our friend, Kelvin Scoon, a marketing battleaxe with over 50 years experience on the client and...
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My Pepper Internship
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Today we say farewell to our intern Naphtali as she goes on to continue her studies. Here's a little snapshot of her life at Pepper,...
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FInger snapping
How The Best Digital Businesses Make It Look Easy
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In today's blog post, our partner Conner from Junction, Vancouver examines aspects of organisations that can determine their success when it comes to digital marketing....
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What’s behind the Domino’s Paving for Pizza ad.
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So while doing my research on the Domino's Paving for Pizza campaign, I discovered that they actually did tests of how the pizza is affected...
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Domino’s paves the way
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We have all had that moment where we see someone do something clever and new, and we say to ourselves, "Why didn't I think of...
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Can Anyone Be Creative? Yes! But also… No.
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“Anyone can be creative” can be the most dangerous statement in advertising. It’s technically true, and any creative will admit that inspiration can come from...
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Yes or No
The Hell Yes or No Social Media Strategy
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Remember when our good friend, Conner visited Trinidad for his Real Estate workshop last year? Check out his blog post below to see which lesson...
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Should brand “Trini Carnival” be worried?
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In 2009 I went to Vincy Mas for the first time. As I made my way from the tarmac to the main building, I saw...
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New Business Owner
The tough-love method to creating a new business social media plan
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Here's our latest guest blog from Conner, our partner who is the founder of Junction, a Digital Communications Company based in Vancouver. Read on to learn...
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Advertising: Does it Work?
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Does Advertising work? First let me say that spending money to advertise your one location bakery brand is a waste of limited resources. But when...
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