Digital Marketing

7 things I don’t like about Facebook.
Wed 1st Jun, 2011|Blog, Digital Marketing
June makes it a year since I joined the Facebook crowd. I did this reluctantly. I previously had wanted no part of this internet group...
Read More »
New Age advertising – The rise of Twitter
Thu 26th May, 2011|Blog, Digital Marketing, Marketing Strategy
twit·ter v. twit·tered, twit·ter·ing, twit·ters v.intr. 1. To utter a succession of light chirping or tremulous sounds; chirrup.  2. a. To speak rapidly and in...
Read More »
Kate, Obama and Bin. Steups!
Thu 19th May, 2011|Blog, Digital Marketing
If I were Kate Middleton, I would have let go a prolonged "steups" across the Atlantic toward President Obama and his War Room compatriots. Just...
Read More »
Socially unsocial
Thu 19th May, 2011|Blog, Digital Marketing
By now regulars should be aware of my aversion (somewhat) to the "social networking" toys of today. I am sorry, but I am not fully...
Read More »
The Growth of Mobile Marketing
Wed 30th Mar, 2011|Blog, Digital Marketing, Marketing Strategy
You probably have a couple cool mobile applications on your smartphone, or as marketeer you have considered delving into the ever growing realm of Mobile...
Read More »
UWI Fete 2012: Bollywood Google Ad
UWI Fete does the Digital
Thu 27th Jan, 2011|Blog, Digital Marketing
The Pepper-e Digital Team is really working hard to promote UWI Fete. Trinidad Express newspaper columnist Wayne Bowman details the upcoming Fete and its online...
Read More »
Social media and the God given voice
Wed 5th Jan, 2011|Blog, Digital Marketing
It seems that on a daily basis I am being shown a positive side to the social media phenomenon. I must confess, my views are...
Read More »
Social network
Sun 2nd Jan, 2011|Blog, Digital Marketing
Call me a cynic if you may. I, however, think that the majority of people who use the social network are not very social. If...
Read More »
The Internet. The great leveller?
Fri 31st Dec, 2010|Blog, Digital Marketing
It used to be that publishing was an option only for the rich and connected.  Not any more.  Any wretch now has a soap box...
Read More »
The Digital Footprint: Friend or Foe?
Fri 12th Nov, 2010|Blog, Digital Marketing
Celebrity snafu I love to read People.com...sad, but true. There’s something about celeb pics and drama that I find useful for “braincooling.”  In a recent...
Read More »
PLAYFUL KISSES IN THE SOCIAL MEDIA
Thu 11th Nov, 2010|Blog, Digital Marketing
Growing up in a time when television signed off every night and making an overseas call was a hit or miss ordeal, it is amazing...
Read More »