While many brands did not take the time to post Independence updates to their Facebook page, the following brands took full advantage of the opportunity, receiving higher engagement than they would with their usual posts.
F1RST
With 500 + “likes” this post from F1RST received the highest engagement as its images of the Independence parade evoked a sense of pride in fans.
Wonderful World
Facebook users love to share holiday greetings with friends and Wonderful World was happy to help, receiving 280 shares with its Independence artwork.
Wonderful World did an excellent job on Independence, posting ideas for painting nails in red, white and black and taking the opportunity to remind fans that the business was open that day.
Maggi Cooks of TNT
Maggi’s mission is “creating good food moments” and what could be better than celebrating our Independence with red, white and black cupcakes? Maggi also posted local dishes Trinbagonians might enjoy during Independence celebrations, maintaining high engagement throughout the day.
Damian Luk Pat Photography
Local photographer, Damian Luk Pak took the opportunity to share his photos of Independence fireworks. With 393 “likes,” Damian proves that posting stunning photos is an effective way to attract your fans’ attention.
Trinidad Carnival Diary
Trinidad Carnival Diary wished its fans a Happy Independence with this photo of models in red, white and black costumes. As TCD fans love Carnival, they certainly liked this post.
1 Key Takeaway
Don’t miss out on opportunities for customer engagement! Ensure that you leverage holidays in your online marketing.
Did you come across any engaging Independence posts that weren’t included on the list? Share them with us in the comments below.