Blog

Every thing you do affects your brand
Would Rolex sponsor an All Fours League?
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As marketing people we need to be brand police.  Brand police make sure that brands stay faithful to their positioning. For example, Single Barrel has been spending...
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Finding yourself a Jobs
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I actually don't know too much about Steve Jobs. Like Amy Winehouse I know him more in death than I knew him in life. And, like...
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Just being a Devil's Advocate
“Just being devil’s advocate.”
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We've all done it.  Most of us any way, have used the term "just being devil's advocate."  Usually it's done when we are uncertain about...
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Dancing with Opportunity.
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In his blog today, Seth Godin makes the point that people have their destiny in their own hands like no other time before.  Seth says:...
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Making it easy to pay.
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Unfortunately this was not an invitation to see Machel wine in Miami for their Carnival or to Wine and Art in the Art Deco District. ...
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Networking made easy by Michael Port.
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Thanks to The Entrepreneur Magazine, Aisha and I got to meet Michael Port last week and he shared his ideas on networking and "booking yourself...
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Are your clients inspiring you to do your best work?
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Choosing your clients – The Red Velvet Rope Policy Last week I attended a Conference in Miami hosted by The Entrepreneur Magazine.  There I met...
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Montana Meth Project
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Our job in advertising is not all about increasing sales. There are public service ads that we do too. These tend to be generally quite...
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preview-customize-facebook-fan-page-tips-tricks-applications
Facebook Fan Pages: Do’s and Don’ts Part Two
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Launching a business or deciding to promote your services on Facebook can seem daunting. We're here to help! In Part One of this series, we...
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Facebook Fan Pages: Do’s and Don’ts
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Savvy, budget-conscious entrepreneurs have shrewdly identified Facebook as the perfect venue to market their goods and services to their target audiences for a fraction of...
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The Rules behind Breaking Creativity Rules
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We don't invest enough in our Creative People in Ad Agencies in T&T and the Caribbean. Yes I know I'm generalising, and there are exceptions, but...
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Smartphone Addiction
Have Smartphones Eliminated Talking?
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Once upon a time, in a land far, far away, I used to brag about not having a cell phone. I’d crow about being the...
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