Blog

Fixed it before it gets nasty
Wed 1st Sep, 2010|Blog, Traditional Advertising
This is one heck of an ad for Geek Squad.  According to juggle.com, the Geek Squad is a subsidiary of the Best Buy Company and...
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Barry through the looking glass
Thu 26th Aug, 2010|Blog, Traditional Advertising
It is healthy to view things from a different angle. Sometimes new perspectives are discovered or what is already known is strengthen. In advertising, we...
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pepper-new-site-lg
Say Hello to our new Website
Thu 26th Aug, 2010|News
Happy Birthday, Pepper! Just in time for our 5th Anniversary, Pepper officially launches its new website. Enjoy more up-time, browse categories more quickly, read entries...
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Left Brain. Left Brain
Fri 20th Aug, 2010|Ad Industry, Blog
For someone who regularly suffers from short term memory loss, I am surprised by the many things I remember from my childhood. I remember crying...
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Sign Painters killed by the Mice Age
Fri 20th Aug, 2010|Blog, Traditional Advertising
A National Geographic article from 2001 lamented the loss art of sign painting: "Pete Toth used to be one of a dozen or so billboard...
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10 Things 2020 All Inclusive Carnival Fete Might Have
Fri 20th Aug, 2010|Blog, Marketing Strategy
Airport type security (x ray capability) Mobile phone or smart card will access entry, food, drink Valet parking or pick up from home $2,000 ticket...
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Liliana Ragbir
PRESS RELEASE: Liliana Ragbir promoted to General Manager
Wed 18th Aug, 2010|News
Liliana Ragbir has been appointed to the position of General Manager at Pepper Advertising and Experiential Marketing.  Ragbir, who joined pepper 3 ½ years ago, ...
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10 Reasons Why your Company Needs a VP of Conversations
Tue 17th Aug, 2010|Blog, Digital Marketing
Spin is not in.  PRO's need to be re-trained. People are talking.  Plenty.  So listen then join in. Traditional advertising (by itself) is not working....
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Marketing lesson from the Fugitive
Tue 17th Aug, 2010|Blog, Marketing Strategy
In the opening scene of The Fugitive, Dr Kimble gets some advice or more like a threat from a fellow escapee. The advice is: "whatever...
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copy-writer
The Copy on Copy
Mon 16th Aug, 2010|Ad Industry, Blog
Whenever I “bounce up” friends I have not seen for a considerable time, I have the same conversation. Friend: “What you doing now?” Me: “I’m...
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10 Things I learnt in Pepper Advertising’s First 5 Years
Sun 15th Aug, 2010|Blog, Marketing Strategy
Cash is precious.  (so think long and hard before your commit it) Make sure you always know the financial state of the business Traditional advertising has...
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