Pepper appoints first AI specialist

Pepper, the ad agency known for its ability to differentiate brands through digital and traditional marketing, is thrilled to announce the appointment of Liliana Ragbir-Sookaran as our first Artificial Intelligence Specialist. This underscores Pepper’s commitment to harnessing progressive technology and innovation to develop brands and drive sales for our clients.

Liliana previously worked for 10 years at Pepper and made significant contributions as its Client Services Lead. Her rich background, marked by senior marketing and e-commerce roles at leading companies in the retail sector, has equipped her with a deep understanding of the challenges and opportunities within the local marketing landscape.

“Liliana’s transition to the role of AI Specialist is a natural progression of her remarkable journey with us,” said Keitha Oliver, General Manager at Pepper. “Her diverse experience on the client side, combined with her proven track record as a strong marketer at Pepper, assures us that she is the ideal candidate to lead our initiatives in this new and exciting domain. Liliana’s solid work ethic and ability to understand new technologies are exactly what we need to continue delivering exceptional results for our clients.”, Oliver added.

In her new role, Liliana will be at the forefront of integrating AI-driven solutions into our service offerings, ensuring that Pepper remains relevant and brings value to our clients. Her expertise in event planning and execution will also enhance our ability to create impactful, memorable experiences for our clients and their audiences.

Liliana’s academic achievements, including an MBA from Edinburgh Business School, Heriot-Watt University, and a BSc. in Management Studies with First Class Honours from The University of the West Indies, provide a strong foundation for her new responsibilities. Her past participation in international conferences and specialized training will also serve to equip her for her new role.

“I am honoured to step into this pioneering role at Pepper, a place I’ve always considered home,” said Liliana Ragbir-Sookaran. “The opportunity to blend AI with our strategic and creative efforts excites me. I look forward to driving innovation within the agency and for our clients, helping to navigate the evolving digital landscape with agility and foresight.”