Blog

What Your Agency Should Be Doing For You

Wed 21st Mar, 2018Thu 14th May, 2020|Ad Industry, Blog

1. Helping you make sure that your company’s brands are differentiated. Differentiation means not only what you stand for but also what you don’t stand...

Panther Power

Wed 14th Mar, 2018Wed 14th Mar, 2018|Ad Industry, Blog, Marketing Strategy, Off-Topic, Traditional Advertising

The film Black Panther is performing savagely at the box office, breaking records every which way it can. What is causing this super hero-like performance...

The Facebook Algorithm Change — Impact, Opportunity and Misconceptions

Mon 12th Mar, 2018Sun 21st Jun, 2020|Blog, Digital Marketing

We periodically feature blog posts from Conner Galway. He is the Founder of Junction, a Digital Communications Company based in Vancouver with whom we partner. In...

The Power of Compounding Habits

Fri 16th Feb, 2018Sun 21st Jun, 2020|Blog, Digital Marketing, Marketing Strategy, Partners

We will be featuring blog posts from Conner Galway periodically. Conner is the Founder of Junction, a Digital Communications Company based in Vancouver with whom we...

9 Tips From Our First Stop Motion Video, To Yours

Tue 6th Feb, 2018Tue 6th Feb, 2018|Blog

Last month, we embarked on our first ever in-house stop motion video, armed with more enthusiasm than experience and the vague idea that we were...

11 Ramblings from a Student of Marketing

Wed 24th Jan, 2018Wed 24th Jan, 2018|Blog

Been noticing some things around me that provide lessons for us marketing folks. Here are some ramblings— Not all revenue is good revenue. You...

Vitally funny

Wed 17th Jan, 2018Thu 14th May, 2020|Ad Industry, Blog, Marketing Strategy

I grew up in a Trinidad and Tobago that was quite a jolly place. We were very happy-go-lucky back in the 70's and 80's. We...

Why Your New Year’s Resolution Should Be ‘Authenticity’

Tue 2nd Jan, 2018Tue 2nd Jan, 2018|Ad Industry, Blog

On December 31st, at 11: 59pm, most of us were gathered in groups, counting down to the same moment. The countdown hit zero, and as...

Mainly because of the meat.

Fri 8th Dec, 2017Fri 8th Dec, 2017|Blog, Marketing Strategy

Brands become brands because people know what they stand for and they deliver on their promises. In my University days, Dominion Supermarket figured out that...