Dennis Ramdeen

Fatima fete ticket lottery – CONGRATULATIONS!!!!
Thu 26th Jan, 2012|Blog, Marketing Strategy
Differentiation is key to branding.  The Fatima Fete, put on by its Old Boys Association (FOBA), continues to show that its organisers understand what it...
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Fatima and Bishop’s winning the Fete Intercol.
Sun 15th Jan, 2012|Blog, Marketing Strategy
Full Disclosure: I'm a Fatima Old Boy and past President of the Alumni Association and if you cut me, you will find yellow and blue...
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whisling to work
Whistling to work
Sun 8th Jan, 2012|Blog, Off-Topic
I'm generalising here and know that's risky. But my observation is that many people are not passionate about their jobs. Why? Because we are still...
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It’s the little things that make me love you so.
Fri 6th Jan, 2012|Blog, Marketing Strategy
No I'm not talking about my wonderful wife Rebecca. I'm talking about my second love: brands. So often as brand managers we are looking for...
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Our day will come
Fri 30th Dec, 2011|Blog, Off-Topic
"Our day will come.  And we'll have everything.  Our day will come.  If we just wait a while." These are some of the lyrics from...
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Paying for passion
Thu 29th Dec, 2011|Blog, Off-Topic
How come some people are passionate and others are just prepared to tick the boxes. And sometimes not even that. I find the most passionate...
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Women taking over
Wed 28th Dec, 2011|Blog, Off-Topic
At a recent Lok Jack GSB symposium Langston Roach, a feature speaker, said he does not hire men.  He said men were lazy and unreliable. ...
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9 ways T&T Carnival Fetes have changed. And 1 way they have not.
Wed 28th Dec, 2011|Blog, Off-Topic
All Inclusives for the 'well off' are now mainstream.  And fetes for 'the masses' are now niche. No steelband music.  Once upon a time Starlift...
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Thank you. Lessons from a Vancouver bus ride.
Tue 27th Dec, 2011|Blog, Off-Topic
One thing that sticks out about travelling in Vancouver is how people say thank you when leaving the bus.  I mean no matter how crowded...
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10 hard questions for Trinidad and Tobago.
Wed 21st Dec, 2011|Blog, Off-Topic
When will we get serious?  The world is getting tougher and people who we normally turn to for help, need help themselves.  We must turn...
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Whose going to be the first to use the “N” word?
Mon 19th Dec, 2011|Blog, Off-Topic
Our best judgement says no, yet we say yes.  And why?  Because we need the money.  We like the perks that come with the job....
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Brand differentiation made fresh.
Sun 18th Dec, 2011|Blog, Marketing Strategy
I'm spending Christmas in Vancouver and in my neighbourhood browsing trek came across Cobs. You actually smell them before you see them. Their sidewalk sandwich board makes...
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