Dennis Ramdeen

billboard
Anti-Social Media
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With all the attention being paid to social media, this blog is about anti-social media. Here’s some anti-social media: TV ads that run 4 times...
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Brand Management lessons from the Church
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On this resurrection Sunday I think it appropriate to use this morning’s Sunday Church visit to make a point about brands. You see every second...
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Make it Better: Word of Mouth Marketing
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No Sunday lunch is complete without macaroni pie. A delicious, hearty side dish to a Sunday meal. A complex procedure of boiling macaroni, adding the...
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chaguanas_fruit_vendor
Make it Better: Have a banana on us…
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This morning while doing my weekly stop at our vegetable vendor in St James, the idea came to me. Why doesn't Ras, the owner of...
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benjai
Differentiating Yourself – Lessons from Benjai
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There have been volumes written on the importance of differentiation. Various methodologies have been developed all aimed at finding the one thing that a brand...
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Social Media Bandwagon
Social Media Reinventing itself in 2009
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2009 has arrived and brings much uncertainty especially given the global economic downturn and the possibility of a recession in T&T. As a marketer in...
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kes_uwifete_2010
Charitable Carnival: Exclusive to be Inclusive
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All Inclusives by their nature are not inclusive at all. And something tells me in 2009 Carnival they will become even more exclusive. So why...
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marketing-sales-growth
Positioning … the name of the game
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I encountered the following view on the Hindu Business Line on media as brands. On a smaller scale we have a similar situation in T&T,...
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billboard
Billboards put your brands into drive time
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Have you noticed? Trinidad is being overtaken by what some see as a scar to the landscape; the ubiquitous billboard. Long a part of a...
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