10 Things I’ve learnt in 2010 about Digital Media

  1. Facebook is your friend and it’s not limited to teens
  2. Digital is about engagement not the number of friends you have.  Depth trumps width
  3. There is one client we have who really really gets it.  Hint: He makes lots of cheddar
  4. Hootsuite allows night owls to sleep
  5. Passionate digital activists are a rare breed
  6. Digital can help you attract a better quality of prospects to your offering
  7. Digital is word of mouth on steroids (good and bad)
  8. 1 plus 1 does equal 3 (digital + traditional)
  9. Blogging helps drive awareness for your cause/brand
  10. Facebook , You Tube and Twitter are only tools.  They are tactics not strategy (especially since everyone has jumped on board)
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