Eric Barry

The magic plate that caused a magic moment
Tue 1st Nov, 2011|Blog, Marketing Strategy
When last do you remember clients and agencies sitting together in a forum that was not about a new pitch, an error with insertions, problems...
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What’s the secret of the gyro?
Tue 25th Oct, 2011|Blog, Marketing Strategy
I can't help but be amazed at the popularity of the gyro in Trinidad. It is the new craze and the new crave. The gyro...
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Grammar can make you lose money
Mon 24th Oct, 2011|Ad Industry, Blog, Marketing Strategy
I have said it a thousand times: "12:00 p.m. and 12:00 a.m. do not exist." "4.30 is a price, not the time." "Americans spell with...
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If only Gene Miles had social media
Fri 21st Oct, 2011|Blog, Digital Marketing
Last evening I went to the premiere of Tony Hall's new play Miss Miles:  The Woman of the World at the Little Carib Theatre. This...
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Montana Meth Project
Wed 21st Sep, 2011|Ad Industry, Blog, Marketing Strategy
Our job in advertising is not all about increasing sales. There are public service ads that we do too. These tend to be generally quite...
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Scotch Brite ad hits the spot clean
Thu 4th Aug, 2011|Ad Industry, Blog
I came across this ad recently and thought it definitely deserved good mention. SPOILER ALERT!!! If you want to enjoy the ad as I did...
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The Pope Tweets
Mon 11th Jul, 2011
That's it. I can't fight it any more. I am a certified dinosaur. Pope Benedict Tweets...with an iPad. I still have a Me2! http://www.youtube.com/watch?v=NuPHbsnIi_8
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Jamaican culture. Trini culture.
Fri 8th Jul, 2011|Ad Industry, Blog, Marketing Strategy, Traditional Advertising
While viewing the final of the Magnum King and Queen of Dancehall competition on Jamaican television last week, I saw an ad that startled me and...
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Jamaican bank ad in the stars
Thu 7th Jul, 2011|Ad Industry, Blog, Marketing Strategy
Those who read my blogs should be aware that recently I began viewing on a regular basis Television Jamaica. I saw an ad for a bank there named...
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Rabbit ears again. Weeeeeeeeeeeeeeeeeeee!!
Tue 5th Jul, 2011|Blog
Today's blog is a two-in-one on my television viewing. I will try to be brief. During my childhood when we had only one television station,...
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2 ads I wish were my ideas
Fri 1st Jul, 2011|Ad Industry, Blog, Marketing Strategy
Occasionally I would see an ad and say to myself, "I like that. Why didn't I think of something like that?" Here are two that...
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Pirates of the World Wide Web
Wed 29th Jun, 2011|Blog
Like everything else, the internet has its good and bad sides. Despite all the information that is available at our fingertips, the darker side of...
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